“online Betting Gambling Website Sports Betting Cricket Betting Football – According to a report by Zion Market Research, over the next five years, the global sports betting market is expected to grow at a constant rate of 9% per year, with much of the growth achieved “thanks to the digital revolution that is changing the world every second. Therefore, if you are planning to create a sports betting site, now is the time. Our article will tell you how to do it correctly and legally.
Regardless of the niche, sports choose major online brokers such as betway.com, 888sport.com and bet365.com bets on almost all sports. And for the first time, you can hardly compete with them, unless you are ready to invest a lot of money in marketing campaigns. If the budget is limited, it is better to bet on a certain category or a certain sport.
Targeting a small niche will create a better user experience and make the site more recognizable. In practice, this means you need:
You should choose a niche based on what field you want to work in. The simplest example is that in Europe football is popular and American football is practically not, and vice versa, American football is popular in the United States and there. almost no interest in football. The popularity of betting on certain sports in the country can be found out, for example, using Google Trends.
Using Google Trends is simple: enter a keyword (“sport name” + “bet”), select the region and period you want to track. Keywords must be entered in the local language (or languages). The period to be followed should be longer than one year. And the area should be chosen with a paid population.
Creating software for the gambling business is not a typical development, as standardization, licensing and credibility of software developers play an important role. That is, players must be sure that their money will not be stolen, the possibility of winning will not be “tied”, and the developer will provide an appropriate level of protection against hacking and/or tampering.
That is why we recommend using the development services of well-known development companies on the market. In the case of online sports betting, custom development allows you to implement additional features. It is also useful in marketing terms.
. The price of this option can be found on the example of Bet365. This site is registered in Gibraltar, so the registration was paid 30 thousand dollars, 100 thousand dollars was spent annually on taxes (the site has many licenses, not only for sports betting). Building a website costs 80-100 thousand dollars (+ the same amount per mobile application). Several million dollars were spent on promotion.
Therefore, the development of a site like Bet365 will cost from 300 thousand to 3 million dollars. Focusing on a small niche will reduce marketing costs, but it has almost no impact on the cost of website development. As an advantage of this method, it is worth noting that you will fully control the process and have the program code.
. The price ranges from 10 to 350 thousand dollars. The price of the expensive options includes the site itself (a template with limited design and functionality customization), the app, payment processing and promotion. So you will only develop the design and general instructions. Instead, you have to pay a certain percentage of your income or gross profit. Generally, this is the best option to start your website if you have a limited budget.
. The most budget-friendly approach for filling amounts from $5,000 to $60,000. Basically, you will be working under someone else’s license as an agent to attract customers in exchange for a certain commission on their fees. That is, you will be involved in marketing and traffic to other sites.
In which country to get a license Building a sports business on the Internet is not an easy task, it requires a lot of money and a proper license. Such a license can be obtained anywhere, because in some countries such businesses are prohibited, while there are countries in which not only entrepreneurs are punished for online betting, but also players. These are mainly the countries of the Middle East and Asia. In Europe, betting is completely prohibited only in Poland.
Find out more about a specific country’s relationship to online betting on the «Simon’s Guide to the Legal and Legal Status of Online Gambling» page. It is updated periodically, and there is an interactive map. In the US, attitudes towards online betting are determined by state laws. To learn about current legislation and the latest news on this issue, visit gamblingcompliance.com. There is also an interactive map.
As a gambling service provider, your company must apply for a license in the chosen jurisdiction. Consideration of the problem by state authorities will take from several months to a year (depending on the country).
It is recommended to set up a server (or use the services of a hosting company) in the country of registration. So there will be few problems with jurisdictions and laws protecting users’ rights and personal data. How to choose a payment service provider To start a betting business, you need to enter into an agreement with several payment system providers so that players can deposit and withdraw money from your platform easily and quickly. For convenience, it is recommended to provide users with as many payment options as possible. At the same time, you should bet on a payment service that understands the conditions of a particular region and adapts its services to those conditions. In the table you will find a comparison of the three most popular payment systems.
You can use this or any other service. The choice should depend on the preferences of your target group and availability in the chosen area. Now it is also convenient to connect I / O with the help of popular cryptocurrencies. What features should the site have features of the user panel:
Which speed system to choose. Calculating the probability of winning and the number of winnings is a key element of a betting site. The site should explain how the odds ratio is used and how it relates to the probability and amount of winnings.
Our company conducts research on the gambling industry. Europe is the largest market, with global revenue of $22.4 billion. According to our data, more than 35% of users are still winners, and especially their age is from 18 to 24 years old. Projected income According to our data, betting is a pastime for most users. This makes watching the competition more interesting. About 25% of all players bet with friends, so sports betting sites can actively grow by attracting friends through affiliate programs. Typically, sports betting sites earn between 2% and 4%. The lower the percentage of earnings and the more interesting the interface of the software, the more users will use the platform of your platform. According to research, the average bet in Europe is between 50 and 70 dollars.
Our company develops gambling platforms of various complexity. If you have any questions, please feel free to contact us.
Do not develop professional development of sports betting websites. If you have any questions, please contact us for a free consultation.
All sports betting software providers offer more of the same product: the same functionality, the same design, and almost the same set of bets and competitions. So why are the decisions of some providers loved by players and the decisions of others cause rejection? Simple: the former relies on the positive user experience of the players, the latter just wants to make money from them. From our article you will learn how to choose the first from the second.
Innov Touch Technologies Pvt Ltd
